Deidrea Haysel

BEST PART OF THE PITCH: Deidrea felt humiliated and insecure while in the hospital during the birth of her first child because of the ill-fitting hospital gown. She designed her own line of super-soft gowns. They have short-sleeves for blood pressure checks and a full snap-down back. These designer gowns are not for sick hospital patients. They are for beautiful, joyful moms-to-be. Deidrea has over $11,000 in sales. The gowns sell for $119 and cost about $49 to make.

DO THE SHARKS BITE? Daymond wants to know how the country can be educated about this product. Kevin O. believes this is a good idea, but it’s not really a business. He doesn’t want to go down that long road until it becomes one. He’s out. Barbara wonders about a one-size-fits-all gown. As for Daymond, he doesn’t believe Deidrea will ever be willing to learn from him. Robert thinks she’s a great sales rep, but he’s out. Kevin H. thinks it’s too risky, so he’s out. That leaves Barbara, who makes an offer of $30k for a 40% stake.

THE RESULT: Barbara is concerned about Deidrea’s open-mindedness. She makes a few demands to which Deidrea initially agrees to meet. But the 40% is too high of an asking price, so Deidrea rejects the offer. That means Barbara is out. Deidrea will have to go from here to maternity on her own.

• Entrepreneurs: Deidrea Haysel
• PITCH: Hot Mama Gowns
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